Michael Peres sits down with Annie Appleby, founder and CEO of YogaForce, creator of the patented A-Line alignment mat, and wellness educator featured on The Big Bang Theory and in The New York Times. She shares how a serious car accident inspired an ergonomic, alignment-guided mat now used in yoga, Pilates, and rehabilitation; why golfers with back pain are embracing it; and how she built a TV product-placement pipeline without an agency.
In this podcast, you’ll learn:
• Annie’s path from Paramount Pictures to launching YogaForce
• How alignment lines and ergonomic design help fix back pain and sciatica
• The story behind getting YogaForce on 50+ TV shows, including The Big Bang Theory
• Corporate teaching at Google and Stanford and pioneering “doga”
• What’s next: licensing YogaForce and athlete-sized mats
