Michael Peres sits down with Kris Brumley — President & COO of Revenue Enterprises — on building patient-first healthcare collections at scale. With 20+ years in the space and deep data analytics chops, Kris explains how aligning strategy with execution can improve experience, boost financial performance, and drive innovation in a change-resistant industry. She also shares the customer-service roots (rural Montana!), core values, and leadership systems that helped grow the company from ~23 to nearly 200 people.